Ferrari book packaged in a luxurious dummy V12 250 engine

Today I do not know a man who has not heard of the Ferrari brand. Perhaps he is a guy who is not interested in automobiles…but so I think to myself, it’s impossible. Because, after all, even most women know what this Italian company is. Today I present you with a kind of nod to the history of sports cars, and it is Ferrari book. A story with incredible power and actually a tangible culture that the factory has built over the years. It’s even more than a trend or fashion, I think you can talk about the cult of the car here. Surely lovers of the Ferrari stamp agree with me!

Ferrari book – world publishing house Taschen

You probably want to know who the hell came up with such a brilliant idea to publish a prestigious album about a cult brand? I’m already telling you, it’s the prestigious publishing house Taschen. Which is the leading and most recognizable publisher of great books about fashion, design, pop culture, tourism, art and ultimately about the people who created it all after all! Some time ago, being at the Krasicki Hotel, I found myself in the reading room of this beautiful place. In my hands immediately fell albums and collectible books by Taschen. It was love at first sight.

Book Ferrari is one of many items about symbols of a bygone era that played a huge role. Taschen’s mission and purpose is an incredible commitment to culture and innovation. The desire to pass on a piece of history about Ourselves, about the most interesting events in the world.

Established in the 20th century, By Benedikt Taschen in 1980 as a tiny comic book store in Cologne, today sells its books around the globe. In addition to its worldwide distribution network, the privately owned publisher operates an e-commerce site and 14 branded stores, from Beverly Hills, New York and Miami to London, Brussels, Paris and Milan. The brand is headquartered in Cologne and Los Angeles, with regional offices scattered in Berlin, Hong Kong, London, Madrid, Milan, New York and Paris.

Therefore, a large dose of cosmopolitanism gives it an unheard-of strength to produce outstanding and spectacular works such as the Ferrari book. This experience provides the basis for designing such noble and successful works. And the Taschen company, this cannot be denied.

The Ferrari book and its authors

Australian-born Marc Newson studied jewelry design and sculpture in Sydney. After College of the Arts, he moved to Tokyo. He then worked, created and mixed in Paris and London. This greatly influenced his personal development, which is why, among other things, he became one of the most influential and recognized designers in the world.

Pino Allievi, on the other hand, is an Italian writer and well-known journalist. He has been commenting and publishing articles about sports cars for many years. Italians know him as a commentator Formula 1, for Rai. He also writes for the popular La Gazzetta dello Sport. Working with Enzo Ferrari, he wrote a book about the history of cars and their heroes, whom he often knew personally. The Ferrari book was thus a natural path for his work.

I would add that Allievi was the winner of a journalism award given by the creator of Dino Ferrari himself. So this is a man who has great insight to write just a book about the Ferrari brand.

Ferrari book – I have never seen such a setting

I have touched many luxury products, especially their packaging. They impressed me, but what Taschen has done has completely shattered my perception of premium packaging. It’s an overly peculiar, and accurately created packaging for an already very luxurious product. Ferrari’s book in itself is already a work of art of the kind one looks for in vain, so the task was all the more challenging. However, Marc Newson managed it brilliantly by making a real work of art!

For me, it is a veritable madness. The Ferrari book is encased in a case inspired by the car’s engine, designed by Marc Newson. Made of cast aluminum, the chrome has been sandblasted with powder so as to preserve the natural character of the metal, and the top of the case has been finished in Ferrari red paint, the same as that used on their engines.

This is a huge nod to all lovers of this company. A symbol, a synonym and a recognizable mark. I don’t think anyone other than Marc could have come up with such a specific idea. And it’s a real luxury, the very setting and in fact the engine introduces us to the amazing history of Ferrari.

The Ferrari book itself is bound in leather and hand-stitched. This is what the most luxurious limited edition collector’s books require. So all standards have been met here.

Ferrari book contains a piece of beautiful history

You probably want to know what we can find in this fascinating adventure? Well, the 514 pages are really used to the max. There is no stitching and poor quality photos here. It’s simple forms of communication, for me reminiscent a bit of books from the 80’s. I love works published this way! Well this huge volume was created in close cooperation with the Ferrari brand. So, there are certainly a lot of photos, which you can look for in vain in the available materials today.

The Ferrari book is a unique collector’s piece that shows why the brand is familiar to virtually every man today. The work includes exclusive content from Ferrari’s archives and private collections around the world. Hundreds of never-before-published photos and documents. Publicly shown today to discover together a unique piece of the incredible history of victories and its heroes.

I think that most Ferrari car owners are true enthusiasts who love the brand. Therefore, this unique album can be a great addition to their love. And although the price is more than 21 thousand zlotys, there are many takers for this book. Luxury and especially limited editions of prestigious publications do not come at a price. That’s why enthusiasts from all over the world should have a piece of history in their home.

Collector’s Edition (No. 251-1,947), each signed by Piero Ferrari. Also available in an Art Edition (no. 1-250) signed by Piero Ferrari, Sergio Marchionne and John Elkann. This makes the Ferrari book a true collector’s piece, bound in natural leather. In a fascinating and beautiful package that can stir up a lot of emotions.

Ferrari book – for whom?

If I say that it is for every Ferrari car lover or owner I will be lying. This Ferrari book is not for everyone. It seems to me that this edition is aimed at the conscious person who simply loves the brand! It is a choice for purely personal reasons and I treat it in those terms. Taschen is not trying to print thousands of these copies, as limited editions are supposed to have a certain quantity.

In my opinion, it is also a very original idea for a luxury gift and a gift for a very close person. The setting, the book itself and the atmosphere that one feels when having this work in front of one’s face gives testimony to an extraordinary story. No movie can do it justice, because the book and the pictures in it last as long as we look at them. I think these glimpses stay with us, like the frames of the photos in this amazing book.

I recommend it to everyone who is in love with the Ferrai brand, but also for lovers of automotive history and what it witnessed. The Italian brand is a symbol of something that happened in a bygone era. I think that anyone who will hold a book about Ferrari in their hands will become a silent spectator of a bygone age and what really happened during that period.

Luxury Ferrari albumwill take us back to the abyss of the best years in sports motoring and stir up a lot of emotions. I firmly believe in the right path that Taschen Publishing House and its excellent works have taken. That is why we have decided to offer them to all conscious lovers of high-quality books and albums. They are undoubtedly a sign of the times, which is constantly running away in the rush of many things.

But I know and firmly believe that Ferrari’s book will arouse in you a parade of strong and very positive emotions. Which I sincerely wish you.