Off-White Resort 2024

When Off-White founder Virgil Abloh passed away prematurely two years ago, many said it marked the end of an era. Undoubtedly, the brand’s artistic director was a visionary who forever changed the face of contemporary fashion. After his death, the reins of the brand were taken over by Ibrahim Kamara, a renowned stylist, editor-in-chief of Dazed Digital, and a close friend of Abloh. Following his debut Off-White™ collection for Fall/Winter 2023, in which the new director took viewers on a journey to the moon via Sierra Leone, it’s time for something new. With the Off-White Resort 2024 collection, Kamara returns to the brand’s roots while continuing to develop his own dynamic narrative.

In tribute to the legend

The legacy and influence that Virgil Abloh has left on fashion will undoubtedly be of immense importance to future generations of designers. As the founder of Off-White and former creative director of Louis Vuitton Menswear, he was a visionary and a man who turned his ideas into reality through hard work. His innovative approach to design, use of streetwear elements and collage, as well as his commitment to promoting diversity and inclusivity, have certainly made him one of the most influential designers in history.

Since the beginning of his journey with Off-White, Kamara has balanced between drawing on his predecessor’s legacy and adding his own creative touch. He first made his mark as a talented designer during last year’s Fall/Winter 2023 collection. At that time, “Lunar Delivery” appeared to us as a journey into an entirely different space-time. Referring to a metaphorical voyage toward the future—a new world—Kamara showcased the full spectrum of his abilities. From light, optimistic looks to those that were inclusive and bold. Take, for example, the narrow blazers fastened with crisscrossed belts, or the coats and skirts adorned with metallic eyelets reminiscent of silvery planets.

Off-White Resort 2024

The latest collection, titled “Homecoming”, is a true return—both to the brand’s creative roots and the designer’s own heritage. At the same time, it’s a continued exploration of the cultural landscapes shaped by the shifting forces of 21st-century globalization, the digital diaspora, and the pull of personal identity. Off-White Resort 2024 is best summed up by its creator: “…I wanted to create a collection with an American sensibility… As a native African, I explored my perspective on the American viewpoint and how we can connect it with America’s first inhabitants.”

Kamara’s designs never cease to impress. His visionary approach to the brand’s clothing is evident in the combination of jersey and lace vests transformed into elegant women’s garments that gracefully drape over the body, accentuating feminine curves. Meanwhile, his menswear consistently focuses on bold pairings of boxy blazers and trousers. An interesting touch was also the use of the legendary Off-White™ x Chicago Bulls collection. Kamara considers this collection a pivotal moment for his identity within the brand. Paying tribute to Michael Jordan, he features the number 23 on the garments.

Meanwhile, Off-White continues to experiment with layering, skillfully combining oversized jeans and field jackets made of gabardine. In doing so, the brand reinterprets its iconic four-arrow logo. In short, while creating his own fashion universe, the designer remains true to the principles established by Virgil Abloh. And for that, the brand’s audience is surely grateful. “We’re back down to earth,” Kamara said, “discovering beautiful clothes you actually want to wear.” That’s exactly what the Off-White Resort 2024 collection is—slightly detached from reality, yet still wonderfully versatile.