Digitalized limousine for connoisseurs – the new BMW 7
Who saw live new BMW 7, will not immediately shout Woow – she is different from all of them so far! None of this dear lovers of the legendary ”seven”. Unfortunately, this is a version subjected to evolution of the body and polishing of certain nuances in the styling of the car.
German manufacturers assume that in a luxury limousine it is ergonomics and customer commitment to driving comfort that count above all. Therefore, the target for this unique machine, are conservative premium and super premium customers.
New BMW 7 – don’t look at the looks, get your hands on the key
Well, the brand fascinators themselves BMW a bigger sensation hailed the car key, and what can be done with it. The digitized modernist key is a classic embodiment of 21st century trends.
They haven’t played that yet…. key with a touchscreen display is really extremely luxurious. You can check the status of the vehicle and other data on it, without getting into the car.
Now, in addition to familiar features like window closing, we read ourselves the fuel level and even the current range.
There would be nothing unusual about this, so the brand from Bavaria went further and designed parking from the key! The driver uses it and the Park Distance Control system to freely bring the car into position.
Phone system with wireless charging – the new BMW 7 has it, of course!
In many cases, it is the owner of the new ” seven ” that rides in the back. It is not only a place to relax, but also a business command post. BMW designers realize the importance of this detail.
And here again a nod to modern technology. For we can charge our own phone without unnecessary cables and plugs. The system includes a wireless charging function, with a warning before leaving the phone in the car.
There are also the standard two USB ports for fast charging of mobile devices. The new BMW 7 is also equipped with a modern Bluethooth connector for connecting two phones and an audio player.
What’s cool is that the phone package includes Bluethooth Office with access to calendar, SMS – and email.
What else does the new BMW 7 have that is unique and innovative?
It would seem that this is the end of innovative solutions from Bavarian engineers. Nothing of the sort! The manufacturer has applied creative digitalized gesture-based control of the car. The iDrive Touch system has been given a completely new face.
Using gestures, the driver can activate many functions for which he previously had to use his usual right hand. A 3D sensor integrated into the car closely watches our movements over the front center console.
With one gesture we can answer the phone, or adjust the volume on the radio. In addition, this is shown on the main screen, and the system confirms the displayed movements. Such things until now were only in the realm of Science Fiction dreams, and today we have it in a luxury limousine.
Does anything else deserve attention in the new Class 7?
They are certainly state-of-the-art laser lights. BMW’s designers promise an extended range of up to 600 meters for the high beam. This seems extremely innovative, especially since it is 2 times better than standard headlights.
In addition to improving driving safety, the new BMW 7 has designer blue accents in the lights. And it’s a minor icing on the cake on top of the overall massive body of this predator. Adaptive cornering adjustment will allow you to enjoy a fast night ride on winding roads, and the feature BMW Selective Beam Will not blind cars coming from the opposite direction.
Do you have a new BMW 7 and sit in the back of a limousine?
The rear seat passenger has a touchscreen 7 – inch BMW Touch Command tablet, allowing him to enjoy the convenience and ergonomics of many functions reserved only for owners of ” seven ”.
It’s not some super novelty, but the idea of a tablet being portable is an interesting solution. With one touch, we will adjust the comfortable leather seats, air conditioning, lighting, roof blind and other luxury and ergonomic features in this car.
Overall assessment
The new BMW 7 is a unique luxury limousine For traditionalists. A car with a silhouette that is very muscular and not as clumsy as before.
In its class it may be the most expensive, but it is very innovative in many aspects. Modern digitized systems only show how much BMW designers care about the development of the brand.
A bit classy, perhaps, but luxury is a detail that here is clearly exposed and tempts the potential customer with its charm.
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