“Eros” – the new fragrance by Versace
In the world of perfume, where each aroma tells its own unique story, “Eros” – a new fragrance by Versace introduces us to a new chapter full of passion and elegance. This time, the icon of this sensual story is the Hollywood star Channing Tatum – an actor whose charisma and magnetism perfectly capture the essence of the fragrance. Tatum is known for his unforgettable roles in films such as “Magic Mike” and “21 Jump Street”. This time he plays the hero of a short film promoting perfume, in which he throws himself into the action, jumping from a cliff to catch an arrow in the air – symbolizing the unbridled energy and tenacity of Eros.
Channing Tatum as “the definition of modern masculinity”
Eros, named after the Greek god of love and desire, is available in two versions: eau de parfum and eau de toilette. Created by the outstanding perfumer Aurélien Guichard, the fragrance debuted in 2012, immediately gaining the status of a symbol of masculinity, strength and passion. Two years later, Versace expanded the line with a version for women, creating a harmonious duo that won the hearts of millions around the world.
Hollywood actor Channing Tatum makes his debut as the face of the latest Eros campaign. Although this is his first cosmetics collaboration with Versace, Tatum has long worn the Italian fashion house’s creations on the red carpet. Donatella Versace expressed her delight at the collaboration, emphasizing that the campaign idea reflects not only Tatum’s creative vision but also his physicality. The fashion icon herself added that Channing put his heart and soul into the collaboration, perfectly capturing the essence of modern masculinity. “He is the Versace man in his purest form. We couldn’t have chosen a better person to embody Eros.” – concluded Donatella.
“Eros” – a new fragrance by Versace
Eros by Versace is a composition that attracts attention from the very beginning with its contrast and depth. The main notes of the fragrance open up to fresh, dynamic chords mint, green apple and lemon y. These energizing essences introduce a sense of cool freshness while stimulating the senses. In addition, in the heart of the fragrance, softer, creamier notes of tonka bean and geranium bring subtlety and elegance, softening the initial intensity.
The base accords of the fragrance are a true explosion of sensual, earthy tones. Madagascar vanilla adds sweetness and depth to the composition, while Virginia cedar and atlas introduce a woody, balsamic note. Oakmoss, with its characteristic, dark aroma, emphasizes the whole, giving the fragrance exceptional durability and expressiveness.
It is definitely a perfume with a spicy character, enriched with lemon, mandarin and orange accents. They give it a fruity freshness, broken by the intensity of black pepper. This unique composition balances between classic masculinity and modern sensuality., making “Eros” – the new fragrance by Versace, ideal for self-confident men, aware of their strength and charisma.
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